What does a winning campaign actually look like — from the inside? International political consultant Kateryna Odarchenko shares her step-by-step approach to running successful election and advocacy campaigns across Eastern Europe, Israel, Latin America, and the U.S. Based on her book, The Game of Campaigns, this lecture
In the United States and Europe, no serious political campaign begins without opposition research — a professional process of political due diligence. Contrary to the common belief, it’s not only about “digging up dirt.” True opposition research means gathering verified, legal facts about candidates, parties, and stakeholders.
SIC Group, a leading international consulting firm specializing in political consulting, public relations, government relations (GR), and crisis communications, is proud to announce its partnership with the 11th International Political Campaign & Government Relations Forum and the International GR & Political Campaign Awards Ceremony 2026. The event
In the age of short attention spans and viral content, what makes a political ad truly resonate with voters? Kateryna Odarchenko, a leading political strategist and founder of SIC Group USA, dives deep into this question in her latest video analysis, where she explores how political archetypes
In a digital age dominated by headlines about artificial intelligence, one truth remains clear to campaign professionals: AI can’t run your campaign. Kateryna Odarchenko, a leading international political strategist and founder of SIC Group, is calling attention to the real ingredients of a winning campaign — leadership,
Renowned political strategist and public affairs expert, CEO of SIC Group USA, Kateryna Odarchenko, joined a distinguished group of political professionals at a luncheon hosted by the Republican Women’s Federal Forum, where Rep. Kat Cammack, Chair of the Republican Women’s Caucus, delivered a powerful address on healthcare
In her recent article for the Center for European Policy Analysis (CEPA), political consultant Kateryna Odarchenko delves into the evolving civic values of Ukrainians amidst the ongoing conflict. Titled “Ukraine’s Blitz Spirit: Freedom Over Fear,” the piece highlights a significant shift in public sentiment, emphasizing a collective
In the latest episode of the Unboxing Careers podcast, Kateryna Odarchenko, political consultant, author, and partner at SIC Group, offers an inside look into the dynamic world of political consulting. From her beginnings as a political science student to advising presidents and policymakers across the globe, Kateryna
Running for office is more than just appearing on the ballot — it’s about defining the right strategy to reach and motivate your voters. In this case study, political strategist Kateryna Odarchenko, managing partner at SIC Group, shows how smart targeting and messaging transformed a low-profile candidate
Elections are not won by chance — and not necessarily by money alone. In her latest book “The Game of Campaigns”, Kateryna Odarchenko — a renowned political consultant and managing partner of SIC Group — explains how to win elections by building a strong system, even on
In a sharp escalation of rhetoric, former U.S. President Donald Trump issued a stern ultimatum to Vladimir Putin, demanding that Russia agree to end its war within 50 days — or face the consequences of force. Meanwhile, Turkey’s President Recep Tayyip Erdoğan intensifies efforts to push Russia
Even false claims in the media can trigger real-world consequences.A Telegram post without proof can become a red flag.A single lawsuit can freeze business.Political pressure can scare off investors.And banks? They don’t investigate who’s right — they just avoid risk. At SIC Group, we help business owners,
Disinformation, provocations, Telegram smears, or even fake legal accusations — a political candidate’s reputation can be destroyed in just 24 hours. At SIC Group, we know how to protect you. In our latest expert video, we reveal real tactics to counter attacks during an election campaign and
In a new expert video briefing, renowned international political strategist Kateryna Odarchenko offers a timely, data-driven overview of Moldova’s political landscape as the country approaches pivotal elections in 2025. The presentation delivers key insights for campaign teams, think tanks, donors, and international observers working in Moldova or
Kateryna Odarchenko, an experienced political consultant and strategist, has released her new book The Game of Campaigns, now available worldwide on Amazon in both print and e-book formats. This book is designed for candidates, campaign staff, political consultants, and anyone interested in elections and democracy. It provides