Elections are not won by chance — and not necessarily by money alone.

In her latest book “The Game of Campaigns”, Kateryna Odarchenko — a renowned political consultant and managing partner of SIC Group — explains how to win elections by building a strong system, even on a small budget.

In a recent video, Kateryna addresses some of the most pressing questions faced by candidates and political advisors:

• How can I run an effective campaign without a big budget?
• Should I prioritize national television or focus on local outreach?
• How can I handle online attacks and disinformation campaigns?
• What are the unique challenges of post-Soviet political campaigns?
• Which digital platforms best engage young voters?

Drawing from real campaigns in Eastern Europe, the Middle East, and the United States, Kateryna provides a step-by-step toolkit that helps candidates, lawyers, business leaders, and consultants win with structure — not chaos.

📘 Order “The Game of Campaigns” now on Amazon or get the print version here, and learn how to define the rules of your own campaign.

Foc contacts: https://sic-group.us/

info@sic-group.us

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