
Archetypes of Speakers at the Republican National Convention (RNC) The Republican National Convention (RNC) is traditionally a platform for showcasing key party figures and their messages to voters. Let’s explore the archetypes of the main speakers, from Donald Trump and his relatives to J.D. Vance as a

By Kateryna Odarchenko From a political strategist’s perspective, the numbers don’t lie. Both Biden and the American public have had ample opportunity to review numerous sociological studies indicating his almost impossible chances of defeating Trump. Following the Republican convention, which I have analyzed in separate posts, it’s

The upcoming presidential elections in the United States hold significant implications for various sectors, including the housing market. As voters prepare to make their decision, understanding how the policies of the leading candidates — Vice President Kamala Harris and former President Donald Trump — could affect the

With President Joe Biden deciding not to run for a second term, the Democratic Party has rallied behind Kamala Harris as their new presidential candidate. This significant shift has sparked interest and debate among political analysts and the general public alike. Recent polls from major agencies such

As the 2024 U.S. presidential election approaches, the battle for the White House is intensifying. Both Republicans and Democrats are deploying a variety of strategies and tactics to win over voters. This blog will explore the specific methods and tools used by each party, providing concrete examples

In this political ad, we see several key elements that are commonly used in such campaigns. Firstly, we observe a pretty negative, radical atmosphere, highlighted by the red color associated with Donald Trump and the blue color representing Kamala Harris. Archetypes in Political Ads Trump is portrayed

In a recent Medium article, Kateryna Odarchenko offers a detailed analysis of Vice President Kamala Harris’s TikTok strategy, focusing on its effectiveness in reaching Millennials and Gen-Z. Odarchenko, a leading expert in political strategy, examines how Harris’s approach to the popular social media platform aligns with broader

As a political strategist, one of the most powerful narrative tools we can utilize is the Hero’s Journey. This storytelling framework, identified by Joseph Campbell, follows a hero through various stages of growth, challenge, and transformation. In political campaigns, the Hero’s Journey can help craft compelling narratives

A recent report from CEPA by Kateryna Odarchenko highlights the significant influence of Russian disinformation in the Slovak parliamentary elections. The report underscores the urgent need for NATO to bolster its efforts in countering these threats, which aim to undermine European democracies and weaken support for Ukraine.

As the 2024 presidential election approaches, many Americans, dissatisfied with the current economic climate, are turning their attention to the potential implications of a second term for Donald Trump. The U.S. real estate industry is among those closely watching the developments, with speculations about how Trump’s policies