The recent debate between Donald Trump and Kamala Harris gave us a clear look into the messaging strategies that both candidates are pushing at this stage of the election. For Trump, his audience expects him to maintain his persona as a “strong” and capable leader — a
By Kateryna Odarchenko From a political strategist’s perspective, the numbers don’t lie. Both Biden and the American public have had ample opportunity to review numerous sociological studies indicating his almost impossible chances of defeating Trump. Following the Republican convention, which I have analyzed in separate posts, it’s
The upcoming presidential elections in the United States hold significant implications for various sectors, including the housing market. As voters prepare to make their decision, understanding how the policies of the leading candidates — Vice President Kamala Harris and former President Donald Trump — could affect the
With President Joe Biden deciding not to run for a second term, the Democratic Party has rallied behind Kamala Harris as their new presidential candidate. This significant shift has sparked interest and debate among political analysts and the general public alike. Recent polls from major agencies such
As the 2024 U.S. presidential election approaches, the battle for the White House is intensifying. Both Republicans and Democrats are deploying a variety of strategies and tactics to win over voters. This blog will explore the specific methods and tools used by each party, providing concrete examples
In this political ad, we see several key elements that are commonly used in such campaigns. Firstly, we observe a pretty negative, radical atmosphere, highlighted by the red color associated with Donald Trump and the blue color representing Kamala Harris. Archetypes in Political Ads Trump is portrayed
In a recent Medium article, Kateryna Odarchenko offers a detailed analysis of Vice President Kamala Harris’s TikTok strategy, focusing on its effectiveness in reaching Millennials and Gen-Z. Odarchenko, a leading expert in political strategy, examines how Harris’s approach to the popular social media platform aligns with broader