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September 11, 2024
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Will War Veterans Dominate Ukraine’s Post-War Leadership?

As Ukraine looks toward rebuilding after the war, a new generation of leaders is emerging: veterans who have earned the nation’s respect in the fight against Russia’s aggression. By Kateryna Odarchenko With trust in state institutions wavering, the former fighters represent the promise of change. They offer the

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October 30, 2024
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Ukrainians’ New Realities under Occupation

By Kateryna Odarchenko On the first day of the full-scale invasion, Russian forces advanced from annexed Crimea into Ukraine’s Kherson region, swiftly seizing control of the territory. While Ukraine’s counteroffensive has since liberated the western bank of the Dnipro River, more than half a million residents remain

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September 11, 2024
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Trump-Harris Debate: Key Messages and Campaign Strategy in Action

The recent debate between Donald Trump and Kamala Harris gave us a clear look into the messaging strategies that both candidates are pushing at this stage of the election. For Trump, his audience expects him to maintain his persona as a “strong” and capable leader — a

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July 31, 2024
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Ukrainians See Corruption as a Key Issue Even during the War

The war unleashed by the Russian Federation in Ukraine is having a devastating impact on Ukraine. Despite unprecedented support from the United States and European countries, Ukrainians’ standard of living is declining, exacerbating preexisting issues. Yet, according to recent polls, corruption tops the list of domestic problems

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July 19, 2024
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Archetypes of Speakers at the Republican National Convention (RNC)

Archetypes of Speakers at the Republican National Convention (RNC) The Republican National Convention (RNC) is traditionally a platform for showcasing key party figures and their messages to voters. Let’s explore the archetypes of the main speakers, from Donald Trump and his relatives to J.D. Vance as a

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July 29, 2024
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What I Think About Biden Stepping Down in Favor of Kamala Harris for the 2024 Elections

By Kateryna Odarchenko From a political strategist’s perspective, the numbers don’t lie. Both Biden and the American public have had ample opportunity to review numerous sociological studies indicating his almost impossible chances of defeating Trump. Following the Republican convention, which I have analyzed in separate posts, it’s

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July 24, 2024
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Analyzing the Impact of Presidential Elections on the Housing Market

The upcoming presidential elections in the United States hold significant implications for various sectors, including the housing market. As voters prepare to make their decision, understanding how the policies of the leading candidates — Vice President Kamala Harris and former President Donald Trump — could affect the

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July 25, 2024
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Kamala Harris: The Athena and Artemis Archetype in Her First Presidential Campaign Speech

With President Joe Biden deciding not to run for a second term, the Democratic Party has rallied behind Kamala Harris as their new presidential candidate. This significant shift has sparked interest and debate among political analysts and the general public alike. Recent polls from major agencies such

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July 26, 2024
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The 2024 Election: Strategies and Tactics of Republicans and Democrats

As the 2024 U.S. presidential election approaches, the battle for the White House is intensifying. Both Republicans and Democrats are deploying a variety of strategies and tactics to win over voters. This blog will explore the specific methods and tools used by each party, providing concrete examples

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July 26, 2024
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Analysis of Political Ads: Archetypes and Strategies — Harris

In this political ad, we see several key elements that are commonly used in such campaigns. Firstly, we observe a pretty negative, radical atmosphere, highlighted by the red color associated with Donald Trump and the blue color representing Kamala Harris. Archetypes in Political Ads Trump is portrayed

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July 19, 2024
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The Hero’s Journey in Political Campaigns: The Case of Donald Trump and J.D. Vance

As a political strategist, one of the most powerful narrative tools we can utilize is the Hero’s Journey. This storytelling framework, identified by Joseph Campbell, follows a hero through various stages of growth, challenge, and transformation. In political campaigns, the Hero’s Journey can help craft compelling narratives

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May 2, 2024
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Ukraine’s new mobilization law leaves demobilization issue unresolved

By Elena Davlikanova, Kateryna Odarchenko Ukraine’s new mobilization law will come into force later this month as the country seeks to resolve mounting problems over wartime service in the Ukrainian military. Despite months of political debate and multiple revisions, many observers remain unconvinced by the version of

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June 18, 2024
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Ukraine Scores Diplomatic Victory at Peace Summit

By: Kateryna Odarchenko, Elena Davlikanova Executive Summary: The conclusion of the two-day Summit on Peace in Ukraine, held in Switzerland on June 15 and 16, underscored Ukraine’s diplomatic victory in expanding international support amid the Russian invasion (President of Ukraine, June 15). While only three aspects of Ukrainian President

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July 22, 2024
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Rebuilding Ukraine — Bricks, Mortar, and Money 

Ukraine’s government is rebuilding even as Russian destruction continues. The task is huge and the need for help is urgent. Rebuilding Ukraine’s homes, hospitals, and infrastructure after the full-scale invasion is a massive task, and despite the ongoing war, Kyiv has held a series of high-level political

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May 22, 2024
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Ukraine’s Veterans’ Aid Should Look to the US

The veterans’ affairs system in Ukraine needs significant improvement; the United States can serve as a blueprint for change. In Ukraine, systemic failure to provide comprehensive veteran support became inescapably apparent after Russia’s all-out invasion of Ukraine.  This is a huge and unavoidable issue that must be

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