
Join us this Friday, August 2, at 12:00, for an exclusive workshop with Kateryna Odarchenko, a renowned political strategist with a proven track record in winning elections. In this 60-minute multimedia session, Kateryna will:—Take you behind the scenes of successful election campaigns, sharing real-world examples from the

The war unleashed by the Russian Federation in Ukraine is having a devastating impact on Ukraine. Despite unprecedented support from the United States and European countries, Ukrainians’ standard of living is declining, exacerbating preexisting issues. Yet, according to recent polls, corruption tops the list of domestic problems

Political strategist Kateryna Odarchenko recently discussed the critical importance of Social Security in shaping political platforms and strategies, emphasizing the need for sustainable and equitable policies to ensure the long-term viability of this essential program. “Former President Donald Trump has outlined his platform plan for Social Security,

In a recent analysis of the housing market, political strategist Kateryna Odarchenko offered her insights on the current economic climate and its impact on housing. As Yahoo Finance reports, she emphasized the importance of understanding market trends to inform political and economic strategies better. “The housing market

In a recent blog post on the Times of Israel, Kateryna Odarchenko offers a critical examination of today’s antisemitic reality, highlighting the challenges faced by Jewish communities worldwide. Her analysis, titled “Silenced and Ignored: Today’s Antisemitic Reality,” explores the growing incidence of antisemitism and the complex factors

Archetypes of Speakers at the Republican National Convention (RNC) The Republican National Convention (RNC) is traditionally a platform for showcasing key party figures and their messages to voters. Let’s explore the archetypes of the main speakers, from Donald Trump and his relatives to J.D. Vance as a

By Kateryna Odarchenko From a political strategist’s perspective, the numbers don’t lie. Both Biden and the American public have had ample opportunity to review numerous sociological studies indicating his almost impossible chances of defeating Trump. Following the Republican convention, which I have analyzed in separate posts, it’s

The upcoming presidential elections in the United States hold significant implications for various sectors, including the housing market. As voters prepare to make their decision, understanding how the policies of the leading candidates — Vice President Kamala Harris and former President Donald Trump — could affect the

With President Joe Biden deciding not to run for a second term, the Democratic Party has rallied behind Kamala Harris as their new presidential candidate. This significant shift has sparked interest and debate among political analysts and the general public alike. Recent polls from major agencies such

As the 2024 U.S. presidential election approaches, the battle for the White House is intensifying. Both Republicans and Democrats are deploying a variety of strategies and tactics to win over voters. This blog will explore the specific methods and tools used by each party, providing concrete examples

In this political ad, we see several key elements that are commonly used in such campaigns. Firstly, we observe a pretty negative, radical atmosphere, highlighted by the red color associated with Donald Trump and the blue color representing Kamala Harris. Archetypes in Political Ads Trump is portrayed

In a recent Medium article, Kateryna Odarchenko offers a detailed analysis of Vice President Kamala Harris’s TikTok strategy, focusing on its effectiveness in reaching Millennials and Gen-Z. Odarchenko, a leading expert in political strategy, examines how Harris’s approach to the popular social media platform aligns with broader

As a political strategist, one of the most powerful narrative tools we can utilize is the Hero’s Journey. This storytelling framework, identified by Joseph Campbell, follows a hero through various stages of growth, challenge, and transformation. In political campaigns, the Hero’s Journey can help craft compelling narratives

Ukraine’s government is rebuilding even as Russian destruction continues. The task is huge and the need for help is urgent. Rebuilding Ukraine’s homes, hospitals, and infrastructure after the full-scale invasion is a massive task, and despite the ongoing war, Kyiv has held a series of high-level political

Dig into the detail of opinion surveys and Ukrainians are surprisingly clear on what they want. Foreigners with simple solutions need to listen. What do Ukrainians want? It’s a question too seldom asked, and it matters because whatever Americans, West Europeans, or even Russians might hope for,