In the age of short attention spans and viral content, what makes a political ad truly resonate with voters? Kateryna Odarchenko, a leading political strategist and founder of SIC Group USA, dives deep into this question in her latest video analysis, where she explores how political archetypes
When a corporate crisis strikes — be it a financial scandal, data breach, or PR disaster — the CEO becomes the face of the company’s response. One misstep in communication can deepen the crisis, erode stakeholder trust, and damage the company’s valuation and long-term reputation. Why the
In her recent article for the Center for European Policy Analysis (CEPA), political consultant Kateryna Odarchenko delves into the evolving civic values of Ukrainians amidst the ongoing conflict. Titled “Ukraine’s Blitz Spirit: Freedom Over Fear,” the piece highlights a significant shift in public sentiment, emphasizing a collective
In a sharp escalation of rhetoric, former U.S. President Donald Trump issued a stern ultimatum to Vladimir Putin, demanding that Russia agree to end its war within 50 days — or face the consequences of force. Meanwhile, Turkey’s President Recep Tayyip Erdoğan intensifies efforts to push Russia
Capitol Hill played host to a distinguished assembly of congressional leaders, diplomats, religious figures, and international guests for the Congressional Prayer Breakfast: Peace and Cooperation — a high-level event focused on faith, freedom, and conservative values in global governance. At the heart of the event was Congressman Mark
In her latest analysis with the Center for European Policy Analysis (CEPA), expert Kateryna Odarchenko unveils how Russia methodically fortified Crimea and Donetsk prior to its full-scale invasion—shaping the region into a strategic springboard for aggression. Deep-Fortified “Rear Areas” 🚨 Strategic Defenses and Civilian Control Donetsk &
On April 30, 2025, Ukraine and the United States signed a landmark agreement establishing the U.S.-Ukraine Reconstruction Investment Fund, a pivotal move aimed at bolstering Ukraine’s post-war recovery and reducing global dependence on Chinese-controlled mineral supply chains. In her analysis, Kateryna Odarchenko, CEO of SIC Group USA
In a comment provided exclusively to The Epoch Times, Kateryna Odarchenko, partner of SIC Group USA LLC, offered her analysis of the recent meeting between former U.S. President Donald Trump and French President Emmanuel Macron, noting a clear divergence in their stances on Russia and Ukraine. “It’s
The New Eurasian Strategies Centre (NEST) hosted a significant presentation in London and Washington, D.C., unveiling a critical report titled “Putin’s Dilemma: War or Peace?” The analytical center, renowned for its focus on long-term geopolitical trends in Russia and its surrounding regions, gathered a distinguished group of
Published on Wilson Center. The question of Ukraine’s next presidential election has emerged as a key issue in discussions about the country’s future governance and stability. President Volodymyr Zelenskyy was elected in April 2019, with the next presidential election initially scheduled for March or April 2024. However,
In Ukraine’s complex political landscape, trust in political institutions is a crucial determinant of public attitudes, reforms, and governance. The nation’s changing expectations of political leaders, particularly regarding their integrity and competence, offer insights into the nation’s evolving democratic aspirations and the challenges it faces in establishing
By Kateryna Odarchenko Published on the Foreign Policy Research Institute Bottom Line Introduction Disinformation, the deliberate dissemination of false or misleading information to deceive or manipulate public opinion, represents a profound and ongoing threat to Western democracies. It erodes trust in institutions, fuels polarization, and undermines decision-making
By Kateryna Odarchenko and Elena Davlikanova Since Russia’s full-scale invasion, Ukrainians have displayed extraordinary unity in the face of existential threat, debunking the Russian propaganda narrative of a long-existing schism in society. Nearly three years into the full-scale war, Ukraine’s unity faces a litmus test: Are the
To register: https://forms.gle/f7fSzzrswfPeQDRJ6 Join history in Washington! In January 2025, the United States will celebrate the inauguration of a new president. This is more than just an event — it’s a unique opportunity to become a part of world history, learn about the mechanisms of the U.S. political system,
In connection with Russia’s ongoing war against Ukraine, political strategist Kateryna Odarchenko stated that for many European Union countries, opposing Kremlin aggression is not just a geopolitical issue but a matter of real survival. Speaking on the FREEДOM TV channel on December 5, she emphasized the importance